Norco ambassadors are all about building stoke in the two-wheeled world, and embody our motto of “Adventure Begins Here”. From wrenching bikes in the pits of your local charity ride, to cycling events all over the world, our team of ambassadors are making a difference - one ride at a time.

Jay Hoots
Park Builder, Freeride, Dirt Jump
Pete Stace-Smith
Build it and I'll ride it!
Kat Sweet