Race performance means zero compromise. Every effort is directed towards gaining an edge over your opponents — or your own personal best. Define your victory and own it.


Leaving the house before dawn so you can crack a century before lunch. Every kilometre earned. The ride is an escape and the journey is everything. The pace is up to you.


Paved roads do not confine us. We pedal beyond to seek out adventure along the most challenging routes – whatever they are made of. We ride to escape the familiar.


The toughest riders don’t shy away from harsh weather: they embrace it. Rain, wind, sand and mud? Bring it on. No one said bike racing was supposed to be easy.


Touring bikes offer a classic ride for modern times. Merging Norco’s heritage with new-age technology, this is where sport meets comfort.