Interbike 2009, The Dirt Demo
Today was day two, the second day of dirt demo, or the sixth day of the Interbike road trip of 2009. Over the cource of the past two days we have conducted a total of more than 260 demos, filmed approximately 10 interviews, given away 200 hankerchiefs, and drank a plethera of beer. This is afterall, interbike!
Today was a great day but also the end of the first half of interbike, the kickoff of another season and the end of the first half of North America’s largest show. Norco, had a booth for the show that was set out as 20′ by 50ft. . . We won’t tell anyone but that was stretched slightly to about 20′ by 60-70ft. . . If you don’t tell anyone neither will I.
In this booth space there were approximately 20 demo bikes, 15 show bikes, 5 team bikes and a whole bunch of people excited to see and try out some new bikes. All in all a great show. There were very few people that were able to walk away from the booth with less that a few items of swag.
The days may be long but there is still something serene about finishing off the second day in the desert. We my say it is tough, we may say it is rough, but still it is pretty awesome to be here in the center of everything. And really who can complain with this sight?
On a side note . . . here we are at the centre of everything that is cycling and it is the little things that get you. Here we are, sitting at about 9pm looking for somewhere to eat dinner. First stop, pizza place, well guess what apparently their kitchen is closed. Their suggestion, order Dominos to the bar and drink . . . .well guess what we passed.
Moving on their was a wine bar, a closed hotel and a little Greek style barbecue. We strolled into the BBQ and asked for a modest table of 15 or so. well strangely enough it took but a few minutes and we were seated and our orders were taken. I am usually one to pick something greasy and delicious but for this occasion I felt I needed direction. I asked the waiter his suggestion and not only did I end up with the Rib special but also a side of fries with a custom Greek feta fries plate and a delicious salad. I must say, easily the best meal of the trip, heck, the best meal of the last quarter.
Back to the point though, it isn’t necessarily where you are but more who you are with. the dozen plus of us are sitting around waiting to order when the one and only Jay Hoots gets up for a phone call. Shortly after so, our orders are taken. . .you snooze you lose right? Well, he ends up with a child’s size chicken strips. the table erupts in laughter! Except somehow in the next hour or so he ends up getting free ribs and Cake because the waiter felt sorry for him. The hilarious joke had worked out to Jay’s benefit. . . I guess the moral of the story is that jokes don’t pay, unless they are played on you?
Dustan

