With roots firmly planted in the world-class testing ground that is British Columbia, Canada, Norco Bicycles has grown into a global company delivering superior cycling experiences to everyone, everywhere. With nearly 50 years as a leader in the industry, our success is built on an unwavering commitment to listen, innovate and ride. Jump on a 2013 Norco and discover your adventure today.

Norco’s 2013 bicycles are the physical expression of our promise to listen, innovate and ride. This promise is not just some contrived marketing slogan we pay lip service to. It is the cornerstone of our commitment to build the finest bicycles for your riding adventures.

At the heart of our promise is innovation – innovation fuelled by active listening and endless hours riding bikes. At every opportunity, we gather intelligence that helps guide our efforts to realize the most rewarding and memorable riding experiences. Our world-class team of athletes, dealers, riders, staff and distributors provide us with invaluable feedback. From there, our development team combines advanced design and manufacturing techniques with select materials to craft our distinctive bicycle designs.

Ultimately, we want you to enjoy the greatest ride possible every time you throw a leg over a Norco bicycle. It is your ride that drives us to strive for perfection with every bike we make. On the road, on the trail, through the mountain pass or in the city, we know your next adventure depends on it.

At Norco Bicycles, we design bikes with one goal in mind: to deliver the very best ride experience possible to all riders. Bike fit is a big part of that equation, as proper fit is essential to a cyclist’s comfort, feel and enjoyment.

Every unforgettable ride – on road or dirt – begins with a bike that fits. In addition to offering a comprehensive range of different geometries for each intended use, we meticulously select components whose dimensions and ergonomics will deliver the greatest level of fit and comfort to riders of all shapes and sizes.

And when it comes to female riders, our Forma Series delivers a head start on personalized fit. Recognizing the distinctive features of the female physique, we integrate a women-specific component mix for key touch points, customizing elements like saddle and handlebar width, stem rise and length and seatpost offset.

We recognize that bike fit begins and ends with the rider, which is why our specialty bicycle dealer partners work closely with each individual to assess their needs to achieve the ultimate fit. When you’re in the market for a new bicycle, we recommend you spend some time with a specialist at your local Norco Bicycle Dealer and let the ride decide.