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    Norco Aurum Alloy

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    Duncan Riffle Joins Dirt Norco Race Team

    Norco Bicycles is extremely excited to welcome a third racer to the Dirt Norco Race Team. Norco has been working with Ben Reid and Dan Stanbridge for the past two seasons and have developed the Norco Aurum through this Partnership. Having a third member on this team will only strenghen this relationship. Duncan brings a great lineage of racing to the team and has a great attitude towards the sport.

    Everyone at Norco would like to offer Duncan a warm welcome to the team and the best of luck in the coming season. We are looking forward to working with you and offering the tools in making 2012 your best season yet!


    words and text below from dirt.mpora.com

    We are pleased to reveal that there will be a new face in the Dirt Norco Race Team pits this year. Alongside Ben Reid and Stanny will be Duncan Riffle.


    “Personally, riding and racing bikes is something I love to do, I know Ben is the same and we both enjoy the opportunity to do this each week, we put in the hours to make it happen and have alot of fun along the way. I know Duncan shares that same enthusiasm for the sport and works hard. With a highest world cup finish last year of 14th this clearly shows, and myself and Ben can’t wait to have Duncan on board this year.”

    dunc 21 764x1024 Duncan Riffle joins Dirt NorcoD Riff inking his allegiance to Dirt


    “I have known Ben and Dan since I started racing overseas really, they are two great guys with extremely positive and motivating attitudes. I know they are hard workers and obviously rippers on the bike.

    I can’t express how grateful I am that they have offered me a spot on the Dirt Norco team. The new Norco Aurum DH bikes have lot of man hours of development behind them and I am very enthusiastic to see how she rides, I’ve heard amazing things. As well, being associated with a name like Dirt really is an honor, it has been a household name for me for over a decade and it’s image alone embodies the essence of downhill racing for me since the early days. I am very excited about the season of racing, road trippin’ and adventures ahead of us.”