July 2014 - Norco News

Norco Does the Canadian National Champs

After a mid-season break from racing to recharge and tune up our fitness, the Norco Factory Team converged on Sudbury to race the third Canada Cup of the year. The Sudbury course is known for its backbreaking bumpiness (literally) and its propensity for causing flats, and is a grueling test of fitness. The team entered […]

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Drift Mountain Biking Instructors Partner with Norco Bicycles

Drift Mountain Biking is excited to announce Norco Bicycles and Live-to-Play Sports will be supporting the company as a key equipment partner. Drift Mountain Biking is delivering professional mountain bike instruction across Vancouver Island.  The company is comprised of a core team of instructors who travel to join with local and guest instructors in various […]

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Rider Perspective: Canadian XC National Championships

Excerpt from Pinkbike.com Words by Evan Guthrie Coming off of a massive block of training in June, I was now geared to get some racing back in the legs. June also marked the hardest month I’ve ever done on the bike. Throw in some BC cross-country races, my first Enduro race and great times at […]

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Do What You Love and Never Work A Day in Your Life!

Passion fuels innovation and creativity. This is definitely the case when it comes to the people behind the Norco Bicycles brand and products. A bicycle should be designed by a cyclist and innovation should come from the drive to make a bike which is more efficient, better performing and more fun to ride. Within the […]

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Why the Ride To Conquer Cancer?

5000 bikes in the overnight corral – ready to go the next day So far this year I have had the pleasure and honor to work 3 of the 4 Ride to Conquer Cancer events already this summer – the last event will be held in August and I’m looking forward to it as well. […]

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RAD Fest – Bringing the Team Together

What do a cross-country racer, free rider, dirt jumper, two World Cup downhill racers, a trials rider and two Whistler locals all have in common? Aside from sharing a despicable amount of talent across nearly every discipline of cycling, these athletes are each members of Norco’s many teams. Silver Star Resort was the location where […]

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Team Norco International – Lorenzo Suding Injury Update

Lorenzo earlier this year in Cairns, Australia where he finished 20th. TEAM NORCO INTL. – LORENZO UPDATE Seattle WASHINGTON – JULY 15, 2014 –  Team rider Lorenzo Suding was involved in a car accident on July 4th in which he sustained a head injury and had surgery to have glass removed from his hand. Lorenzo […]

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All smiles in Sudbury

Post by Andrew Watson Not sure why but there is just something I love about the Sudbury race weekend. Its really nice to get up to race in some of that terrain again that feels a little like the glory days of Elliot lake and Calabogie but with a bonus of having lots of accommodation […]

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A Canada Day Tradition of Adventure by Bike

Article by Norco Bicycles staff rider Pat Mulrooney   Tradition dictated we head to one of our favourite corners of our backyard to celebrate Canada Day. It’s tough to find a better spot to celebrate our awesome country than the aptly named Paradise Creek in the South Chilcotin Mountains. Canada Day fell on a Tuesday […]

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