Blog Archives

Team H&R Block Finishes 2012 at the Top

Team H&R BLOCK has concluded it’s most successful season to date, finishing the 2012 season with some impressive wins and solid international results. The success of the 2012 season is a result of several years of growth and development for this young squad. The team kicked off the 2012 season with overall wins at Tour […]

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People Who Ride

Working with our team riders last week reminded me that people who ride bikes are cool. We were all down at the Sea Otter Classic, and in and around the Norco pits and camp we had about 8 or 9 factory team or factory supported privateer riders either staying with us, hanging out with us […]

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Climbing the Sea Otter Podium

Dual Slalom has been a staple of the Sea Otter Classic for decades, new for 2012 though is the first ever Cyclocross Race. These two events saw Norco athletes climb the podium under the scorching California Sun. In the Dual Slalom Jill Kintner made her way through the field and came out on top. Jill […]

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2012 Norco Event Schedule

Norco has a jam packed event schedule for the 2012 season. Nearly every weekend Norco is on-site showing off new products, supporting races or fixing bikes at a charity ride. Traveling around North America the Norco event crew will travel see a very large chunk of both the United States and Canada. While we don’t […]

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Rob Britton Joins Norco’s Team H&R Block

  February 22, 2012 – On behalf of the Board of Directors, Todd McCallum, Gary Clarke, Paul Blanchette and Carl Jacobson, Team H&R BLOCK is excited to announce that Rob Britton has joined the program for the 2012 racing season. Rob is one of the most talented up and coming riders in Canada. Last year […]

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The Dirt Norco Race Team Debuts their 2012 Race Rigs

Original posting from dirt.mpora.com ————————— It was an exciting day at Dirt Norco HQ today as this years Dirt Norco team Aurum downhill bikes arrived ready for the first race in South Africa now only a few weeks away. A big thanks to Dirt, Norco, Sram, Thomson, Schwalbe, Gamut, Kore handlebars and SunRingle for an awesome bike […]

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The Bible of Bike Tests Takes On The Aurum

Bike Magazine – The Bible Review of the Norco Aurum Words By Ryan Labar Even before we got it dirty on the trails, it was clear that Norco did its homework when designing the Aurum. The standout features include the integrated fork bumpers, keyed and replaceable pivot-bolt receivers, post-mount rear-brake studs and an extra derailleur […]

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Norco Aurum downhill bike – Just in

By James Costley-White in Bath, UK Originally Posted on BikeRadar.com Norco Aurum 2 (Ruth Brooker/BikeRadar) Norco are set to make a big return to the world circuit this year, with some high-profile new signings – Jill Kintner, Bryn Atkinson and Mike Hopkins – flying the flag alongside the established Dirt-Norco pairing of Ben Reid and Dan Stanbridge. […]

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Translating Aurum to Gold, The Aurum Reviewed

Norco bicycles are distributed around the globe to countries speaking many languages. Whether you speak English, French, German, Spanish, Croatian any other – there is still a Norco for you. With that in mind, here is a translated review of the Norco Aurum from Switzerland. The English translation is not perfect but have a read […]

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A Quebec View of Norco in 2012

The winter issue of Velomag has a great article covering Norco bikes from our Press-Launch back in July. If you can speak a bit of french have a read. If you don’t speak french, you will just have to take our word for it that these bikes rock! Here is the PDF

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