Blog Archives

Kicking off the World Cup Season in Pietermaritzburg

The First world cup came early this year with Pietermaritzburg South Africa hosting the season opener March 15-18th. The 2012 race season showcases some of the stiffest competition ever on the circuit and the South African course is designed to separate the strong from the week. Equipped with stiffer suspension, light-weight parts and dropper posts […]

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Flowing Italian Trails with Flowinger

Flowinger is a German rider that has been with Norco for several years now. He recently up-sized from a Truax to the Aurum and was blown away by the speed, control and acceleration of the DH platform. Here is a video from a trip to Italy that shows just how much fun Flow has been […]

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Pietermaritzburg DH Results are in

The early start to the 2012 World Cup season kicked off in Pietermaritzburg South Africa this weekend and had the greatest number of Norco DH racers ever on a World Cup track. The SA course is more varied than anywhere else with some steep techy bits, massive tables and a lung-busting pedaling section. This is […]

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Getting Dirty with the 2012 Norco Aurum

The development of the 2012 Norco Aurum is pretty closely tied to Dirt Magazine through riders Ben Reid, Dan Stanbridge and the newest team addition Duncan Riffle. With the input of Ben and Dan and an arduous development process the result of this partnership is an all new breed of Norco downhill bikes – The […]

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A Recap from the Australian National Championships

Adelaide, South Australia, Feb 26,2012 – Leaving the nice mild temperatures and comfort of home in the Blue Mountains, Bryn and I set off on a little road trip for the Aussie National Mountain Bike Championships in Adelaide… South Australia is know to be ridiculously hot, so we rented a big 6 passenger motor-home to […]

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Jill and Bryn’s First Race of the Season

While we are bogged down with the Winter doldrums in much of Canada it is sunny and hot on the other side of the world. Team Norco International’s Jill Kintner and Bryn Atkinson call Australia their winter home where they can better train year round. Plus, some pre-World Cup racing is possible in the Australia […]

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Introducing World Cup Rider Olie Burton

Olie Burton is a solo competitor on the World Cup circuit. As a privateer he has been making his own way to the races and fighting his way up through the ranks. This coming year he will be riding a Norco Aurum in all his racing endeavors. Olie is still on his own program riding […]

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Norco Aurum Reviewed on The North Shore

NSMB knows what a bike needs to be in order to take on some of the roughest terrain in the world. They put this knowledge to the test in a recent review of the 2012 Norco Aurum in the heart of Vancouver’s North Shore. Have a read through this review and let us know what […]

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Tuned for Gravity – The Aurum Reviewed

Decline Magazine has just released their full review of the 2012 Norco Aurum. This is the first ever full review for the all new 2012 platform. With features like A.R.T. Suspension, Gravity Tune, Post-Mount, Tapered Head Tube and more – what is not to like? If you don’t believe us, have a read through the […]

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Norco Aurum Caught on Video

Our friends in Germany have put together a video that features the 2012 Norco Aurum. Putting the bike through the Paces, videographer Jan Zander captures the capability, strength and versatility of the Aurum. Great Video Jan, thanks for your support!

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