Technology

ROAD
CITY
MOUNTAIN
ARC Endurance
ARC Endurance

Applied Road Compliance (ARC) technology optimizes the vertical compliance to lateral rigidity ratio for race and endurance applications. ARC Endurace seat s... [read more]tays are slender and feature a very pronounced bow shape that makes them extremely effective at dampening road vibrations. Chain stays are broad and stiff to ensure optimal pedaling efficiency, and they are engineered to be slightly longer to deliver a more stable ride experience.


ARC Endurance is featured on:
ARC Race
ARC Race

Applied Road Compliance (ARC) technology optimizes the vertical compliance to lateral rigidity ratio for race and endurance applications. ARC Race seat stays... [read more] are slender and feature a less pronounced bow shape that still delivers effective road vibration dampening. Chain stays are broad and extremely stiff to deliver maximum pedaling efficiency, and they are engineered to be slightly shorter to deliver a highly responsive ride experience.


ARC Race is featured on:
Armorlite
Armorlite

Norco's carbon frames are manufactured with only the highest quality materials, right down to the resin we use to hold everything together. Our superior qual... [read more]ity ArmorLite resin produces an exceptionally strong bond that enhances frame strength and increases impact resistance.


Armorlite is featured on:
Flip Dropout
Flip Dropout

The proprietary Flip Dropout features a sturdy Flip chip that provides added versatility when required. Engaged, the Flip chip offers an additional mounting ... [read more]point for fenders or racks; this mounting point is on a different plane for maximum compatibility. Retracted, the Flip chip remains hidden and out of the way.


Flip Dropout is featured on:
Gizmo
Gizmo

Our GIZMO internal cable routing system keeps out water and debris, prevents any rattling, and allows for easy setup and maintenance.

... [read more]

Gizmo is featured on:
Power Chassis
Power Chassis

The Power Chassis is a complete pedaling platform designed to convert energy from a rider's whole body into forward momentum. A tapered head tube, an oversiz... [read more]ed hydroformed down tube, an oversized super-stiff bottom bracket shell, and an especially broad set of chain stays, conduct energy directly from cranks through to the back wheel where they are converted into forward thrust.


Power Chassis is featured on:
Road Disc Brakes
Road Disc Brakes

Norco Bicycle Designer Terry Brown explains why disc brakes on road bikes are the future. They offer the rider better control, modulation and lever feedback,... [read more] resulting in a more confident ride.


Road Disc Brakes is featured on:
Size-Scaled Tubing
Size-Scaled Tubing

By increasing tube profile dimensions in proportion with frame size, Norco engineers are able to calibrate frame stiffness to the weight of the prospective r... [read more]ider. This ensures that a heavier rider on an extra large frame will experience the same ride characteristics as a lighter rider on a small frame.


Size-Scaled Tubing is featured on:
Smoothcore
Smoothcore

Norco's SmoothCore process enables us to maintain precision control over all of the inner surfaces of our carbon frames, which is particularly critical at co... [read more]mplicated, high-stress areas like the head tube and bottom bracket junctions. At the heart of SmoothCore is our innovative mandrel system.


Smoothcore is featured on:
ARC Endurance
ARC Endurance

Applied Road Compliance (ARC) technology optimizes the vertical compliance to lateral rigidity ratio for race and endurance applications. ARC Endurace seat s... [read more]tays are slender and feature a very pronounced bow shape that makes them extremely effective at dampening road vibrations. Chain stays are broad and stiff to ensure optimal pedaling efficiency, and they are engineered to be slightly longer to deliver a more stable ride experience.


ARC Endurance is featured on:
Flip Dropout
Flip Dropout

The proprietary Flip Dropout features a sturdy Flip chip that provides added versatility when required. Engaged, the Flip chip offers an additional mounting ... [read more]point for fenders or racks; this mounting point is on a different plane for maximum compatibility. Retracted, the Flip chip remains hidden and out of the way.


Flip Dropout is featured on:
Gizmo
Gizmo

Our GIZMO internal cable routing system keeps out water and debris, prevents any rattling, and allows for easy setup and maintenance.

... [read more]

Gizmo is featured on:
Internal Routing
Internal Routing

Select City bikes feature internally routed rear brake cables. Internal routing prevents cable damage, prolongs cable lifespan and contributes to a cleaner o... [read more]verall appearance. Riders can expect smoother, more reliable braking over a longer period of time.

Advanced Ride Technology
Advanced Ride Technology

More than a single suspension platform, A.R.T. (or Advanced Ride Technology ) is a system that we optimize for each intended use. Norco's engineering team st... [read more]rategically manipulates pivot locations to precision-tune suspension kinematics, ensuring that every full suspension bike will excel in the environment it was designed for.


Advanced Ride Technology is featured on:
Armorlite
Armorlite

Norco's carbon frames are manufactured with only the highest quality materials, right down to the resin we use to hold everything together. Our superior qual... [read more]ity ArmorLite resin produces an exceptionally strong bond that enhances frame strength and increases impact resistance.


Armorlite is featured on:
ART Suspension - Hanging Link
ART Suspension - Hanging Link

The Norco Revolver FS is specifically designed for cross country racing. Engineering Manager PJ explains the special features of the bike and how the hanging... [read more] link suspension differs from the other bikes in the Norco lineup.


ART Suspension - Hanging Link is featured on:
Gizmo
Gizmo

Our GIZMO internal cable routing system keeps out water and debris, prevents any rattling, and allows for easy setup and maintenance.

... [read more]

Gizmo is featured on:
Gravity Tune
Gravity Tune

Traditional frame designs disregard rear-center lengths when changing size, leading to sub-optimal riding positions for some riders. Gravity Tune fixes the f... [read more]ront-centre/rear-centre ratio across all frame sizes, effectively optimizing geometry and rider weight distribution for every bike in the line.


Gravity Tune is featured on:
Post Mount Brakes
Post Mount Brakes

Integrated into the rear dropouts, the post mount uses half of the hardware of a normal brake mounting system and creates a stronger structure that reduces b... [read more]raking harmonics.


Post Mount Brakes is featured on:
Power Chassis
Power Chassis

Flex is the enemy when your goal is maximum power transfer. Norco’s Power Chassis design employs the careful manipulation and engineering of Revolver Hardt... [read more]ail XC frames to increase stiffness from head tube to rear axle, ensuring the most efficient ride possible.


Power Chassis is featured on:
Size-Scaled Tubing
Size-Scaled Tubing

By increasing tube profile dimensions in proportion with frame size, Norco engineers are able to calibrate frame stiffness to the weight of the prospective r... [read more]ider. This ensures that a heavier rider on an extra large frame will experience the same ride characteristics as a lighter rider on a small frame.


Size-Scaled Tubing is featured on:
Smoothcore
Smoothcore

Norco's SmoothCore process enables us to maintain precision control over all of the inner surfaces of our carbon frames, which is particularly critical at co... [read more]mplicated, high-stress areas like the head tube and bottom bracket junctions. At the heart of SmoothCore is our innovative mandrel system.


Smoothcore is featured on:
Tapered Headtube
Tapered Headtube

Tapered head tubes provide three major benefits to riders: stiffness, responsiveness and durability. A wider head tube junction enables engineers to create a... [read more] stiffer, better handling riding platform, while allowing the use of stronger forks and longer-lasting bearings.


Tapered Headtube is featured on:
ARC Endurance

ARC Endurance

ARC Race

ARC Race

Armorlite

Armorlite

Flip Dropout

Flip Dropout

Gizmo

Gizmo

Power Chassis

Power Chassis

Road Disc Brakes

Road Disc Brakes

Size-Scaled Tubing

Size-Scaled Tubing

Smoothcore

Smoothcore

ARC Endurance

ARC Endurance

Flip Dropout

Flip Dropout

Gizmo

Gizmo

Internal Routing

Internal Routing

Advanced Ride Technology

Advanced Ride Technology

Armorlite

Armorlite

ART Suspension - Hanging Link

ART Suspension - Hanging Link

Gizmo

Gizmo

Gravity Tune

Gravity Tune

Post Mount Brakes

Post Mount Brakes

Power Chassis

Power Chassis

Size-Scaled Tubing

Size-Scaled Tubing

Smoothcore

Smoothcore

Tapered Headtube

Tapered Headtube