Let the ride decide


We’ve built our Norco tradition and philosophy around a simple goal: to make your riding experience the very best it can be. The distinctive “Norco Ride” is defined by an indescribable surge of confidence: the sensation of being perfectly poised and comfortable the moment you begin turning the cranks. That sensation stays with you as the terrain shifts: from the steepest ascents to the fastest, most technical descents, you remain planted, in control. We are so confident that a ride experience will convince you of this that we are bringing our bikes to you, so you can let the ride decide.

Choose a province and month to find a demo ride near you

Demo dates and locations are subject to change without notice. Please confirm details with your authorized Norco Bicycles dealer.

Frequently Asked Questions

Have additional questions not answered here? Please reach out to your local Norco dealer for more information.


Can I reserve a bike prior to the demo event?


No, demo bikes are available on a first-come, first-served basis.


Do I need to pay to test a bike?


All Norco Bicycles demo ride events are free of charge.


Are there age restrictions?


Riders under 18 will need a parent or guardian to sign the waiver on their behalf.


What do I need to bring to the demo event?


Bring your shoes/pedals, helmet, a credit card and a driver’s license.


Can I test multiple bikes?


Yes, you can (and should!) ride as many models as are available during the provided demo time.


How long can I test a bike for?


Demo rides at all events typically average 30 minutes to an hour, depending on the trail network.


What is Gravity Tune?


Equal weight distribution regardless of rider height. Traditional frame designs disregard rear-center lengths when changing size, leading to sub-optimal riding positions for some riders. Available only on Norco bikes, Gravity Tune adjusts the rear center proportionally with the front center, meaning larger frames have longer rear centers than smaller frames. As a result, the rider’s weight is always optimally distributed over the bike regardless of their height, leading to equal ride characteristics and unrivalled control for all.

Available Models

The models available for demo will vary from event to event, so please visit your local Norco Dealer prior to your local event for more information.
  • Range

    Intended Use: Enduro

    Material: Carbon/Aluminum
    Travel: 150-160mm front 160-170mm rear
    $8500 - $3599 CAD

    The Range Carbon is the ideal Enduro bike, purpose-built to rip downhill with category-bending capability. Available in 650B and 29er models, the Range features modern Enduro suspension performance and geometry optimized for each wheel size.


  • Sight

    Intended Use: All Mountain

    Material: Carbon/Aluminum
    Travel: 130-140mm front 140-150mm rear
    $8499 - $3499 CAD

    The Sight Carbon is a versatile trail killer, featuring modern All-Mountain geometry and suspension kinematics for a fast, stable and playful ride on a wide range of terrain. Balanced climbing and descending capability combined with grin-inducing playfulness and nimble handling make the Sight the ideal accomplice for any aggressive All-Mountain rider.


  • Search XR

    Intended Use: Adventure Road

    Material: Carbon/Steel
    Travel: N/A
    $5599 - $2499 CAD

    The Search XR is simultaneously non-conformist yet familiar, pushing the limits of what you’d expect from a drop bar bike. With tire clearance up to 700 x 45c (or 650B x 2.1”), rack, fender and bottle mounts, and a lightweight carbon frame, the Search XR is an all-new breed of adventurer that takes you off the beaten path and allows you to ride every road and trail your heart desires.

  • Optic

    Intended Use: Trail

    Material: Carbon/Aluminum
    Travel: 110-120mm front 120-130mm rear
    $8199 - $2999 CAD

    The Optic is a fast-pedaling trail bike that rides with just the right mix of Cross Country efficiency and All-Mountain playfulness. Progressive trail geometry has been carefully tuned across each frame size to give every rider the same optimal fit and ride quality, while A.R.T. suspension delivers both efficient climbing and lively, capable descending.