Shouldn’t you have a say in how your bike is built? Norco’s Build Your Ride custom bike program gives you the ability to create your bike – not just a bike that belongs to you, but the exact bike that you specify, that’s designed and built exclusively to your taste.

As You Like It

Build Your Ride lets you select the frame size you need, and pair it with the wheel size you prefer. Then you select the suspension that best connects you with the trail and the components that best connect your with the bike. Oh – and you get to pick the colour, too!

Custom Flexibility, Stock Convenience

When you arrive on the exact build you’re looking for, we’ve worked hard to ensure that every Build Your Ride creation will cost pretty much the same as an off the rack version would, and will arrive within days of placing your order.

Easy Online Ordering and Local Expert Build

Once your ride leaves the warehouse, it is shipped to the Norco Dealer of your choice, whose staff will painstakingly assemble it with the same care and precision you’ve put into creating it.

Being Built Right Now

25 minutes ago
OR, United States


2020 Range Carbon Carbon Slate/Flat Charcoal/Sand
Fox Factory Kit
Kit 4 - SRAM NX Eagle

30 minutes ago
CA, United States


2020 Range Carbon Carbon Slate/Flat Charcoal/Sand
Rockshox Lyrik Kit
Kit 1 - SRAM X01 Eagle

1 hour ago
ON, Canada


2020 Sight Aluminum Electric Blue/Charcoal
RockShox Rainbow Lyrik Kit
Kit 2 - SRAM X01 Eagle